AbstractsMathematics

The integration of geographical information systems and multicriteria decision making models for the analysis of branch bank closures

by Lihua Zhao




Institution: University of New South Wales
Department: Built Environment
Year: 2002
Keywords: Branch banks; New South Wales; Sydney; Bank buildings; Decision-making; Mathematical models; Geographical information systems
Record ID: 1047278
Full text PDF: http://handle.unsw.edu.au/1959.4/33239


Abstract

The research presented in this Thesis is primarily concerned with the field of Geographical Information Systems (GIS) - specifically, the business applications of the technology. The empirical problem addressed is the selection of branch banks as candidates for closure using the network of branch banks of the Commonwealth Bank of Australia in the Sydney metropolitan region as the case study. Decisions to close branches are made by the Bank on the basis of performance indicators that are essentially financial. In this research, however, an alternative approach is adopted: the problem is addressed using a set of spatial criteria. Following the deregulation of the finance industry in the 1980's and the rapid introduction of new electronic channels for delivering financial services, the major banking institutions have been engaged in a process of reorganising their networks of branch banks. The most visible manifestation of this has been the ongoing and widespread closure of branches. Selecting branch banks for closure is a typical example of a complex semi-structured multi-dimensional, multi-criteria, decision-making problem. It has been well documented in previous research that Multi-Criteria Decision-Making (MCDM) models are the most appropriate ones for solving problems in this particular domain. The identification of branches for closure is also characterised by a significant spatial dimension. Decisions are based on a consideration of a number of geographical criteria and various forms of spatial analysis may be involved. An appropriate technology to assist with solving decision-making problems with a significant spatial dimension is a Spatial Decision Support System (SDSS). Most SDSS have been based on the integration of Geographical Information Systems (GIS) technology with analytical models that are proven to be best suited to specific decision-making problems and this is the approach adopted in this research. The prototype MCBC-SDSS (Multi-Criteria Branch Closure SDSS) developed here is based on the integration through the loose coupling of the ArcView GIS software with the Criterium DecisionPlus (CDP) software, which contains the suite of non-spatial analytical models that provide the analytical capability for solving multi-criteria problems. ArcView GIS is used as the engine that drives the system and to provide the analytical and display facilities to support the spatial data involved. Two MCDM models from the CDP software are used to support the decision-making analysis - the Analytical Hierarchy Process (AHP) and Simple Multi-Attribute Rating Technique (SMART). The integration of GIS with the MCDM models is based on a considerable amount of software enhancement, interface development, and computer programming. The development of the integrated system is designed to create an intelligent and user-friendly SDSS, the application of which, from the user's perspective, is a seamless operation. The success of the MCBC-SDSS is demonstrated by its application to identify candidates for closure among the 197…